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AI for Roofing Companies: Lead Capture & Job Booking

PushButton AI Team ·

AI phone agent and booking platform built for roofing companies. Capture storm-lead surges and book more jobs. See pricing.

Pricing

As simple as the models. 50¢ a minute.

One number. You pay for the minutes the AI is on the phone — the same way you pay for an AI model. No activation, no seats, no minimum. Everything beyond that is a product you switch on only if you want it.

Simple, like the models
Talk timeEvery minute the AI is on the phone — answering, qualifying, booking$0.50/min

No activation. No monthly minimum. No per-seat cost. You pay for what you use — nothing else.

This month · your storm lineLive
Storm-season calls answered188
Minutes on the phone602
Inspections booked · pipeline$96,000
You paid PushButton$301

602 minutes at $0.50 = $301 this month — booking storm inspections worth six figures while your crews were on the roof. Simple per-minute pricing, like the models.

Add what you need

Three products that run on your calls. Switch on what you want.

Intelligence · $99/mo

Your dashboard for every call — listen, read the transcript, and see it scored: objections you’re losing on, hot leads flagged, coaching for your team. Reports and transcripts included.

AI Feedback Callback · $2.50/call

Two days after every call, an automated AI follow-up: a quick satisfaction survey, and for happy customers an SMS with your Google review link — five-star reviews on autopilot.

Caller Analytics · $5.00/run

Turn a phone number into a profile — income, home, neighborhood, employer, social presence, demographics — via API. Sharper ICPs, buyer lists, and targeted marketing from your real callers.

Own it when you're ready.

Want the platform for yourself — source and all? Buy it out any time for a one-time license, or roll your monthly fees toward the price. You’re never locked in.

See buyout terms →

# AI for Roofing Companies: Lead Capture & Job Booking

Storm hits Tuesday. By Thursday every homeowner with wind damage is calling six roofing companies at once. Whoever answers first — and answers well — usually gets the job. Everyone else gets to leave a voicemail that never gets returned.

This page is about fixing that. PushButton builds a voice agent that answers every call, qualifies the lead, and books the estimate — for roofing companies specifically, not "home services in general."

Why roofing companies lose storm-season leads to slow response

Roofing lead flow isn't steady. It's flat for weeks, then a hailstorm turns your phone into a fire alarm. Your crews are on roofs. Your office manager is juggling five calls at once. And your competitors are running the same math you are.

The homeowner calling about storm damage isn't loyal to anyone yet. They're calling whoever shows up in a Google search or whoever a neighbor mentioned. If your phone rings four times and goes to voicemail, they've already dialed the next name on the list. You never even know you lost the lead — it just never showed up as a lead at all.

This isn't a training problem or a staffing problem you can solve by hiring one more person. It's a volume-spike problem. You need capacity that scales up during the surge and costs nothing when it's quiet. A person can't do that. Software can.

What the AI does: instant answer, lead qualification, estimate booking

The PushButton Voice Agent answers every inbound call, 24/7, in a natural voice — no "press 1 for sales" nonsense. It sounds like someone who works at a roofing company, because it's built to.

It asks the right questions: type of damage, age of roof, whether they've already talked to insurance, roughly when the damage happened, address and best callback time. It's not a generic script — the Roofing Build Pack has industry-specific qualifying logic baked in, so it knows the difference between "small leak, low urgency" and "half the shingles are in the yard, insurance adjuster comes Thursday."

Then it books the estimate straight onto your calendar, or routes hot leads to a live line if you want a human in the loop for big jobs. No lead sits in a queue waiting for someone to call back tomorrow.

How it works: integrates with AccuLynx/JobNimbus and your calendar

This isn't a bolt-on chatbot that dumps leads into a spreadsheet nobody checks. It connects into the systems you already run your business on.

New leads get pushed into AccuLynx or JobNimbus as job records, tagged with the qualifying details the agent collected. Estimate appointments go straight onto your team's calendar — Google Calendar, Outlook, or whatever you use for scheduling. If you want text confirmations sent to the homeowner, that's built in too.

Setup is a real onboarding process, not a DIY widget. We map your call flow, your qualifying questions, your scheduling rules, and your CRM fields, then configure the agent to match how your office actually operates. You're not stitching this together yourself.

What you get + pricing for roofing businesses

The Roofing Build Pack includes:

  • A voice agent trained on roofing-specific call handling and qualification logic
  • Integration with AccuLynx or JobNimbus (or both)
  • Calendar sync for estimate booking
  • Call routing rules for after-hours, storm surge, and overflow
  • Ongoing tuning based on real call transcripts

Pricing is a flat setup fee for the build and integration, plus a monthly platform fee based on call volume. Storm-season spikes don't require a new contract or a scramble to hire — the platform just handles the volume. Exact pricing depends on your current call volume and which CRM you're on. We'll give you a real number on the call, not a "starting at" figure designed to get you in the door.

AI for roofing vs. call center vs. missed-call text-back

A call center answers the phone, but with generic scripts and no context on roofing jobs — they don't know what to ask, and every lead still needs a callback from your office anyway.

Missed-call text-back is better than nothing, but it's passive. It sends a text after you've already missed the call, and it can't hold a real conversation, qualify the lead, or book an estimate. It's a bandage, not a fix.

The PushButton Voice Agent actually answers the call live, has the qualifying conversation, and books the job — every time, storm surge or not.

FAQ: storm surge scaling, lead scoring, insurance claim questions

What happens during a storm surge — do I need to upgrade anything? No. The platform handles simultaneous calls automatically. You don't pre-buy capacity for a surge that might not come.

Does it score or prioritize leads? Yes — leads are tagged by urgency and job size based on the qualifying answers, so your team knows which estimates to run first.

Can it answer insurance claim questions? It can handle common questions homeowners ask (deductibles, adjuster timing, documentation) using info you provide, and it knows when to say "let's cover that on the estimate call" instead of guessing.

Book your roofing AI platform demo

You'll see the exact call flow, hear the voice agent handle a real roofing scenario, and get pricing based on your call volume — not a generic quote.

[Book your demo](#) and stop losing storm-season leads to voicemail.