Marketing Sales Growth
Multi‑Channel Marketing Attribution in 2025 – reconciling paid, earned and owned touch‑points in an AI era.
ABOUT THIS SESSION
Uncover the future of marketing attribution in 2025! This webinar addresses the pressing challenge of reconciling paid, earned, and owned touch-points in the AI era, offering crucial insights for marketers navigating the evolving landscape.
WHAT YOU'LL LEARN
- Explore advanced strategies for multi-channel attribution in the AI era.
- Understand the impact of AI on paid, earned, and owned marketing channels.
- Learn how to optimize marketing ROI through integrated attribution models.
- Discover key trends shaping marketing attribution in 2025.
- Implement actionable tactics to enhance cross-channel attribution accuracy.
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