“AI agents will do most of the work.” NetSuite founder Evan Goldberg says the next leap isn't ...

You didn't fail at AI. You got sold a tool when you needed a strategy. The NetSuite founder just said something worth hearing: the next leap in AI isn't about the software. It's about business owners

You didn't fail at AI. You got sold a tool when you needed a strategy.

The NetSuite founder just said something worth hearing: the next leap in AI isn't about the software. It's about business owners asking one question — "how do I use this to create actual business value?"

That's it. Not "what's the most advanced tool?" Not "how do I automate everything?" Just — where does this create value in MY business?

If you bought an AI subscription that nobody on your team touches, that's not a you problem. That's a vendor selling a hammer and leaving before you built anything.

Here's what actually works: pick one repetitive task that costs you time every week. A report. A follow-up sequence. A first draft. Then find the simplest tool that handles that one thing. Prove it works. Then expand.

That's how real AI adoption happens. One small win, not a platform overhaul.

The business owners pulling ahead right now aren't the most tech-savvy. They're the ones who stopped chasing the hype and started solving specific problems.

What's the one task in your business that eats your team's time every single week?

#AIStrategy #BusinessOwners #AIImplementation #SmallBusiness

Original Source

But now with AI and AI agents in particular that can automate services businesses ... Their job is how do I use AI to create the business value?