technology
PushButton AI Team ·
Your website is invisible to AI — and your competitors don't know it yet either. The American Bar Association just flagged something that applies far beyond law firms: AI search tools are skipping bu
Your website is invisible to AI — and your competitors don't know it yet either.
The American Bar Association just flagged something that applies far beyond law firms: AI search tools are skipping business websites entirely and sending users straight to Wikipedia and generic sources instead.
You didn't buy a bad AI tool. The tool you bought probably just wasn't solving the right problem. There's a difference between AI that helps you work and AI that helps clients find you. Most vendors never explain that.
Here's what this actually means for your business. When someone asks ChatGPT or Perplexity a question in your industry, AI pulls from sources it trusts — not necessarily you. If your website isn't structured the way AI reads content, you're invisible at the exact moment a prospect is looking.
The one thing you can do this week: Ask ChatGPT a question your best clients typically ask before hiring you. See who shows up. If it's not you, that's your starting point — not a new tool, not a rebuild. Just knowing where the gap is.
What question do your clients ask before they find you — and have you ever checked what AI actually tells them?
#AIStrategy #SmallBusiness #DigitalVisibility #AIForBusiness
Artificial Intelligence Business Continuity Practice Management Solo & Small Firms Young Lawyers. Summary. AI search tools increasingly rely on ...