AI Update, May 22, 2026: AI News and Views From the Past Week - MarketingProfs
PushButton AI Team ·
AI Update, May 22, 2026: AI News and Views From the Past Week - MarketingProfs
Google just changed how your customers find you — and most business owners have no idea it happened.
If you bought an AI tool that nobody actually uses, you are not alone and you are not foolish. The
Google just changed how your customers find you — and most business owners have no idea it happened.
If you bought an AI tool that nobody actually uses, you are not alone and you are not foolish. The industry made this confusing on purpose. That is not on you.
Here is what matters right now.
Google is rolling out conversational ad formats inside its AI-powered search results. That means when someone searches for what you sell, they may now get an AI-generated conversation — not a list of links. Your old SEO playbook does not fully cover this new reality.
This is not about rebuilding your website or hiring a developer. It is about understanding where your customers are looking and making sure you show up there.
The one thing you can do this week: search for your own product or service on Google and see what the AI summary says about your market. Not your website — your market. That single search will tell you more about your competitive gap than any consultant report.
You do not need a $20,000 strategy to start. You need to see clearly what changed.
What is the biggest AI shift that has caught you off guard in your business this year?
