Amazon just made a key AI cloud service more expensive - Business Insider

That AI tool nobody on your team uses? It's about to cost you more. Amazon just raised AWS AI cloud prices another 20% — on top of the 15% hike from January. The platforms are getting more expensive

That AI tool nobody on your team uses? It's about to cost you more.

Amazon just raised AWS AI cloud prices another 20% — on top of the 15% hike from January. The platforms are getting more expensive while most businesses are still figuring out if they're getting any value at all.

You're not behind because you're slow. You're behind because the vendors keep moving the goalposts. Prices go up, features change, and the ROI you were promised stays theoretical.

Here's the real insight: rising infrastructure costs mean AI vendors will be passing expenses downstream — to you. The tools that were already hard to justify are getting harder. This isn't the time to add more subscriptions. It's the time to get ruthlessly clear on what one tool is actually doing measurable work in your business.

Before your next renewal, ask one question: can I point to a specific outcome this tool produced last month? Revenue saved, hours recovered, decisions improved? If the answer is no, you don't have an AI problem. You have a clarity problem.

One working AI tool beats five expensive ones collecting dust.

What's the one AI tool in your business that you're least sure is worth keeping — and why are you still paying for it?

#AIStrategy #SmallBusiness #BusinessOwners #AITools

Original Source

Amazon Web Services is hiking the price of a popular AI cloud service by 20%. The company had already raised prices 15% in January.