technology
PushButton AI Team ·
Apple just paid $250 million because they sold AI features that didn't exist yet. Sound familiar? You've probably already paid your version of that tax — the AI tool that cost $200/month and collect
Apple just paid $250 million because they sold AI features that didn't exist yet.
Sound familiar?
You've probably already paid your version of that tax — the AI tool that cost $200/month and collected digital dust because it never worked the way the demo promised.
You're not tech-stupid. You were oversold. There's a real difference.
Here's what this Apple lawsuit actually reveals: even the biggest company in the world confused marketing with delivery. They announced the vision before building the reality. That's the entire AI industry right now — features promised 18 months before they function reliably.
The problem isn't you falling behind. The problem is the industry running ahead of its own product.
This is why your first AI implementation needs to solve one boring, specific problem you already understand — not the impressive-sounding thing a vendor demoed. Think: summarizing your weekly sales calls, or drafting first-pass customer emails. Small scope. Measurable output. No system overhaul required.
Pick one repetitive task that costs you 30 minutes daily. That's your pilot. Run it for 30 days. That's your proof of concept.
No consultant needed. No budget blown.
What's one AI promise you were sold that never actually delivered?
#AIForBusiness #SmallBusiness #BusinessStrategy #AIImplementation
The lawsuit framed this as false advertising, and says Apple's marketing influenced buying decisions based on features that were incomplete or delayed ...
