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Arketi Group Expands AI and Digital Services With Sperling Addition | citybiz

PushButton AI Team ·

Even the agencies that sell AI strategy are scrambling to figure it out themselves. That's not cynicism. That's actually good news for you. --- You bought the tool. Nobody used it. The $200/month q

Even the agencies that sell AI strategy are scrambling to figure it out themselves.

That's not cynicism. That's actually good news for you.

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You bought the tool. Nobody used it. The $200/month quietly became a reminder that sits in your subscriptions tab. You're not alone, and you're not behind — you just got sold a solution before anyone identified your actual problem.

Here's what this industry news quietly signals: even sophisticated marketing agencies are only now adding dedicated AI roles. They're building the playbook in real time. The gap between you and your competitors is smaller than you think.

The mistake most business owners make is buying AI tools first and finding use cases second. Flip it. Start with one workflow that's costing you time or money this week — a repetitive task, a slow handoff, a response delay — and only then ask what tool solves that specific thing.

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One clear problem. One focused solution. Thirty days to prove it works.

That's how you get your first real win without touching what's already working.

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What's the one workflow in your business that eats the most time but feels too small to fix properly?

#AIStrategy #BusinessGrowth #SmallBusiness #AIImplementation

Original Source

As businesses increasingly seek integrated marketing, communications and AI-driven customer engagement strategies, agencies are expanding their ...