Businesses overestimate real progress on AI | Markets Insider

76% of companies think they're making real AI progress. Their own results say otherwise. You're not behind. You might actually be ahead of the companies claiming big AI wins — because you haven't wa

76% of companies think they're making real AI progress.

Their own results say otherwise.

You're not behind. You might actually be ahead of the companies claiming big AI wins — because you haven't wasted money pretending.

That tool your team stopped using? That consultant who disappeared? You're not alone, and it's not a you problem. A major enterprise study just confirmed what many business owners already suspected — most AI adoption is theater, not results.

The gap isn't about technology. It's about starting with a real business problem instead of a shiny tool. Companies that see actual ROI don't buy AI and then look for ways to use it. They start with one painful, repetitive problem — and find the smallest possible fix.

Here's what that looks like in practice: Pick the one task your team complains about most. Write it down. That's your AI starting point — not a platform, not a strategy, not a six-month roadmap.

One problem. One solution. Measurable result within 30 days.

That's how you build confidence, not confusion.

What's the one repetitive task in your business that eats the most time each week? Drop it below — I'd love to show you what's already solving it.

#AIStrategy #SmallBusiness #BusinessGrowth #AIImplementation

Original Source

EXL's 2026 U.S. Enterprise AI Study finds significant gap between perceived progress on AI adoption and real-world performance improvement 76% of ...