Choice's Scozzafava outlines company's AI push - Hotel Management

The best AI tool you'll ever buy is one your team never has to think about. That's what Choice Hotels just figured out — and small business owners everywhere should be paying attention. If you've pa

The best AI tool you'll ever buy is one your team never has to think about.

That's what Choice Hotels just figured out — and small business owners everywhere should be paying attention.

If you've paid for an AI subscription that quietly collects dust, you're not alone. You're not tech-stupid either. You bought something that required too much effort to adopt. That's a product failure, not a you failure.

Here's the insight buried in Choice's announcement: their AI lead is pushing for technology that is seamless for owners and operators. Not flashy. Not impressive in a demo. Seamless. Meaning your team uses it without noticing they're using AI at all.

That's the standard you should hold every AI vendor to. If the tool needs a training program, a champion, or a consultant to stick around — walk away. The right AI fits into what you already do.

The practical test: before buying anything, ask the vendor to show you exactly what your team does differently on day two. Not the pitch. Day two. If they can't answer clearly, you have your answer.

What's one AI tool you've tried that your team quietly abandoned? Drop it below — you might save someone else the same $200/month.

#AIForBusiness #SmallBusiness #OperationsStrategy #BusinessGrowth

Original Source

Technology that helps owners and operators—particularly the small-business owners—should be “seamless,” she continued, rather than something they need ...