Enterprise: Digital agency bets RM1 mil on proprietary AI tool to cut content costs
PushButton AI Team ·
Enterprise: Digital agency bets RM1 mil on proprietary AI tool to cut content costs
A digital agency just dropped RM1 million building their own AI content tool.
You don't need to do that. But there's a lesson buried in their bet.
Most business owners I talk to have a graveyard of
A digital agency just dropped RM1 million building their own AI content tool.
You don't need to do that. But there's a lesson buried in their bet.
Most business owners I talk to have a graveyard of AI tools. A subscription here, a "game-changing" platform there. Nobody on the team actually opens them anymore.
That's not a you problem. That's a fit problem.
Here's what that agency got right: they started with one specific, painful cost — content production — and built everything around solving that single problem.
Not AI for everything. AI for one thing that hurt.
That's the whole strategy. Find the one place in your business where time or money is bleeding out weekly. That's your first AI target.
You don't need a custom build or a six-figure consultant. You need to pick one repetitive task your team complains about, test a single tool against it for 30 days, and measure the time saved.
One problem. One tool. One month. That's a real AI win.
What's the one task in your business right now that eats time your team hates doing — and have you found anything that actually helps with it?
... AI integration, UI/UX design, cloud infrastructure and beta testing. ... PandAI integrates with third-party AI platforms that allow the tool to ...
