technology
PushButton AI Team ·
OpenAI just hired an army of creators to convince people AI is trustworthy. That tells you everything about the real problem — and it's not your problem to solve. You bought the tool. You paid the s
OpenAI just hired an army of creators to convince people AI is trustworthy.
That tells you everything about the real problem — and it's not your problem to solve.
You bought the tool. You paid the subscription. Nobody touched it. That's not a you problem. That's an adoption problem, and even OpenAI hasn't cracked it yet at scale.
Here's the insight buried in that story: trust comes before adoption. Every time. The reason AI tools sit unused in your business isn't because your team is resistant or you picked wrong. It's because nobody showed them one moment where the tool made their specific job easier.
That's the actual first step — not choosing the right tool, but finding one person on your team with one annoying repetitive task, and letting AI handle just that. One person. One task. One win.
When someone on your team says "wait, that actually worked" — adoption follows on its own. No training program required. No mandate from the top.
Start with the complaint, not the capability.
Pick the task your team complains about most. That's your first AI project.
What's a tool you paid for that your team quietly stopped using — and what do you think killed it?
#AIStrategy #SmallBusiness #AIAdoption #BusinessGrowth
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