technology
PushButton AI Team ·
Big companies are hiring Apple executives to lead their AI strategy. You're still trying to figure out which tool to buy first. That gap feels bigger than it is — and here's why it matters less than
Big companies are hiring Apple executives to lead their AI strategy.
You're still trying to figure out which tool to buy first.
That gap feels bigger than it is — and here's why it matters less than you think.
When a global agency like Innocean makes a leadership hire specifically around "data-driven marketing and AI," they're not buying more software. They're hiring someone who knows which problems AI actually solves. That's the real move most business owners miss.
You don't have an AI problem. You have a problem-identification problem. The $200/month tool gathering dust on your credit card statement wasn't the wrong technology — it was solving the wrong problem for your business.
The companies winning with AI right now started with one painful, repetitive task and automated just that. Not their whole operation. One thing.
This week, write down the three tasks your team complains about most. Pick the most repetitive one. That's your AI starting point — not a platform, not a strategy, not a consultant's roadmap. Just one problem worth solving.
What's the one task in your business you'd pay almost anything to never do manually again?
#AIStrategy #SmallBusiness #BusinessGrowth #DigitalTransformation
Innocean said Lee's broad industry experience and data-driven marketing ... artificial intelligence (AI). "Lee is the right leader to enhance D ...
