technology
Italy's watchdog probes over Microsoft 365 price hike and AI integration - Seeking Alpha
PushButton AI Team ·
You're already paying for AI you didn't ask for. Italy's antitrust watchdog just opened a probe into Microsoft for bundling Copilot AI into Microsoft 365 and raising prices without clear consent. Sou
You're already paying for AI you didn't ask for.
Italy's antitrust watchdog just opened a probe into Microsoft for bundling Copilot AI into Microsoft 365 and raising prices without clear consent. Sound familiar?
This is the pattern nobody warned you about. The tool you already use quietly becomes an "AI product," your bill goes up, and your team still doesn't use any of it. That $200/month feeling — multiplied across every platform you're on.
Here's what this tells you as a business owner: AI is being sold to you at the infrastructure level now. You don't get to opt in. You're already inside the experiment whether you chose it or not.
That changes the question entirely. It's no longer "should I try AI?" It's "am I getting any value from the AI I'm already paying for?"
Start there. Open your Microsoft 365 account this week and look up Copilot. It's likely already included. Give one person on your team one specific task to try with it — summarizing a meeting, drafting a proposal, whatever takes them the most time.
One task. One person. This week. That's your first AI win.
What's the one tool you're paying for that your team has quietly stopped using?
#AIstrategy #SmallBusiness #MicrosoftCopilot #BusinessGrowth
Original Source
Italy's watchdog probes over Microsoft 365 price hike and AI integration · Microsoft Ireland Operations Ltd. and Microsoft (MSFT) · about the price ...