So you've heard these AI terms and nodded along; let's fix that | TechCrunch
PushButton AI Team ·
So you've heard these AI terms and nodded along; let's fix that | TechCrunch
You've been nodding along in AI conversations for months.
And quietly Googling the words afterward. That's not a weakness — that's the trap they built.
The AI industry invented a language designed to
You've been nodding along in AI conversations for months. And quietly Googling the words afterward. That's not a weakness — that's the trap they built.
The AI industry invented a language designed to sound impressive, not useful. "Tokens." "Hallucinations." "Context windows." None of that tells you whether the tool will actually work for your business.
Here's the real problem: when you don't understand the vocabulary, you can't evaluate the vendor. So you buy on hype, not fit. That's why the tool sits unused at $200/month. Not because you made a dumb decision — because nobody gave you the right filter.
The filter is simple. Before any AI conversation, ask one question: what specific task will this replace or speed up in my current workflow? Not "how will this transform my business." Just one task. One hour saved. One process made faster.
That question cuts through every glossy demo and consultant pitch. It forces the vendor to get specific. And it tells you within 30 days whether it actually works.
You don't need to learn the language. You need a framework that works without it.
What's one AI tool you've bought that your team never actually adopted?
