Sony maps out how first-party PlayStation studios are utilising AI tools during development

Sony just revealed how their PlayStation studios are actually using AI — and it quietly exposes why most business owners get this so wrong.

You didn't fail at AI. The approach failed you.

When a tool sits unused at $200/month, that's not a you problem. That's a "someone sold you a solution before understanding your problem" problem. You're not tech-stupid. You were just given the wrong map.

Here's what Sony's approach gets right that most AI vendors won't tell you: they didn't roll out AI everywhere at once. They identified specific, repetitive tasks inside existing workflows and replaced those first. No team overhaul. No new systems. Just friction points that already existed — automated.

That's the insight worth stealing. Not the technology. The process of finding it.

The most expensive AI mistake isn't picking the wrong tool. It's picking a tool before you've named the exact problem it needs to solve.

This week, write down the one task your team repeats that costs the most time. That's your starting point. One problem, one solution, measurable result within 30 days.

What's the AI tool your business bought that nobody actually ended up using — and what do you think went wrong?

#AIStrategy #BusinessOwners #SmallBusiness #AIImplementation

Original Source

Sony has detailed its plans to expand AI integration throughout its organisation, including game development. In a corporate strategy presentation ...