T. Rowe Price (TROW) Picks Mike Barry To Lead Global Marketing And AI Push

T. Rowe Price just hired a 20-year insider to lead their AI push. Not a tech wizard. A marketing veteran who knows the business first. That's the part nobody talks about. You probably didn't fail wi

T. Rowe Price just hired a 20-year insider to lead their AI push. Not a tech wizard. A marketing veteran who knows the business first.

That's the part nobody talks about.

You probably didn't fail with AI because you picked the wrong tool. You failed because the tool came before the problem. A shiny platform with no clear job to do inside your actual business.

T. Rowe Price figured something out. They didn't hire a coder. They promoted someone who understands their clients, their workflows, and where friction lives. That's the sequence that works — business problem first, technology second.

Here's what that means for you practically:

Before your next AI conversation, write down one task your team does manually, every week, that eats time and produces consistent output. Same type of report. Same type of response. Same type of summary. That's your starting point. One repetitive task. One tool. Thirty days to measure it.

That's how you get your first real win — without touching what already works and without betting the budget on a guess.

What's the one task in your business you'd most want to hand off first — and what's stopped you from finding the right solution?

#AIStrategy #SmallBusiness #BusinessGrowth #AIImplementation

Original Source

... AI-powered tools show up across client segments. With more than 20 years at the firm and direct involvement in the marketing innovation lab, Barry ...